Celeb Luxury Colorwash® with Colorposit™ technology. The new category - a game changer in hair color adds rich color while cleansing with hi-conditioning results. These Viral® Colorwash colors allow you to instantly wash in daring color or maintain your color in between salon appointments. Viral® Fashion Color Care™ - inspired by personality color, it's the new hair color paradigm shift. Instant, creative, cost-effective with no mess. Viral Colorwash® with patent-pending, new advanced cleanse + Colorposit™ technology. 7 extreme colors + 3 pastels + 3 clears. To achieve purity of bold color, hair must be pre-lightened (bleached), to the palest blonde or white hair.

    Viral Hot Pink Colorwash

    SKU: 259138
    $34.00Price
    • • Apply generous amount of colorwash evenly throughout wet hair, massage into a thick, rich lather
      • For easiest detangling, run fingers through hair before and after rinsing colorwash from hair
      • Rinse thoroughly with warm water, especially in nape area of neck
      • For best results, follow with viral® blonditioner™ and viral® smoothing styler

      Use the complete VIRAL® system as a regimen. Restores hair to a healthy, natural feel

      - instantly adds bold color + hi-lather + hi-conditioning to hair while gently cleansing
      - stops visible haircolor washout and fade between salon visits for fresh color always
      - maintains, corrects and boosts color brilliance
      - bold color on pre-lightened hair or jewel-tone on deeper colors
      - to achieve purity of bold color, hair must be pre-lightened (bleached), to the palest blonde or white hair.

      • Features and Benefits
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